Big Bazaar in KanpurOne of the largest hypermarket chains in the country, Big Bazaar has been able to create a niche for itself. Big Bazaar was founded in the year 2001 and is owned by Future Group. The group also owns Pantaloons, Brand Factory and futurebazaar.com among a range of other ventures.
Big Bazaar works on the strategy of 3-C theory. Big Bazaar has divided the country into three distinct zones of India one, India two and India three. According to this theory the India one class includes consuming class, the India two class includes serving class while the third class has the lower middle class. The theory applies to all the Big Bazaar stores in India including the one in Kanpur.
Big Bazaar Store in Kanpur
A favourite retail chain among the shoppers, Big Bazaar has one outlet in Kanpur. Special discounts are available at Big Bazaar in the Kanpur branch. These discount offers can be availed during festivals like Deepawali, Holi, Dusshera and New Year’s Eve.
Innovative schemes of Big Bazaar are applicable throughout the country and attract sizeable crowd in Kanpur too. Some of the innovative schemes at Big Bazaar which can be availed at the Kanpur store of Big Bazaar include:
- Wednesday Bazaar
- Maha Bachat
- The Great Exchange Offer
Wednesday Bazaar in Kanpur
The concept of Wednesday Bazaar was launched in 2007. Like in other stores of Big Bazaar in India, the one in Kanpur too has the Wednesday Bazaar offer in place. Huge crowds of shoppers are witnessed on Wednesday’s at the Big Bazaar in Kanpur as goods sell at the lowest price as compared to other days of week.
Maha Bachat at Kanpur Big Bazar
The concept of Maha Bachat introduced in 2006 has become popular in Kanpur also. The Maha Bachat offer is a six day affair at Kanpur store of Big Bazaar and is organized twice a year. Attractive discounts are offered to the visitors during this event and the store in Kanpur too witnesses heavy rush during this offer.
Great Exchange Offer at Kanpur Big Bazar
This exchange offer draws huge crowds at all stores of Big Bazaar and the one in Kanpur also has this exchange offer in place. The customers can exchange their old goods in exchange for Big Bazaar coupons which can be redeemed at a later stage.
All these schemes implemented by Big Bazaar in Kanpur have become immensely popular and draw great crowds on all days of weeks.
Special Offers at Big Bazaar in Kanpur
Special discount offers are available at the Kanpur store of Big Bazaar. Consumable good segment in Big Bazaar store in Kanpur has some exciting offers at place. While some brands of eatables as rice have discounts over Rs 91, other kitchen essentials like refined and sarson oil have discounts over 10 percent from the listed MRP. Exciting discounts are available on combo packs or Basmati Rice, Soyabean oil and 5 kg packing of Sugar.
Garment section at the store also offers exciting discounts on the latest fashion trends and the buyers can expect to have discounts up to 40 percent on some of the clothes.
Big Bazaar Store in Kanpur Address: Big Bazaar Kanpur, Moti Rave Mall, Gutaiya, New Rawatpur Crossing, Indira Nagar, Kanpur, Uttar Pradesh
Store Timings: 10:00 am to 10:00 pm